About 350 fans paid at least $125 each to meet former Texas A&M quarterback Johnny Manziel.
Johnny Manziel starts for the Bengals on Sunday, but a Yahoo! Sports report brings up questions if he missed his most marketable moment.
Universities allow its overall brand to be defined by its athletic programs, but most revenue is generated elsewhere.
Here’s the get-in price for the college football season’s marquee match ups.