Advertising and marketing opportunities swell in the lead-up to NBA All-Star Game weekend.
Young stars start the 2015 season strong at the Australian Open.
Are Adidas and Under Armour overpaying to compete with Nike for top collegiate brands?
Nike is losing its grip on college football, but there’s little cause for concern.
When it comes to athletic apparel contracts, there are only three major players: Nike, Under Armour and adidas.
Nike launches first-ever women’s only store in Newport Beach, Calif.
Nike has debuted a new ad, completing LeBron’s transformation from mercenary to hometown hero.