There are rumors swirling that Fox will get an extra playoff game thanks to their five-year $3.3 billion Thursday Night Football television rights deal. It seems like… Read more “ESPN losing NFL playoff rights could be good for league, ESPN and Fox”
Traditional television ratings don’t matter — as much — if the NFL continues to expand its reach in other ways. That’s what makes YouTube CEO Susan Wojcicki’s comment… Read more “YouTube reaffirmed interest in streaming football is good news for the NFL”
And people said the NFL was in trouble because of dipping television ratings. It’s official, Fox is paying roughly $660 million per year for 11 Thursday Night… Read more “Fox and NFL officially announce 5-year $660 million per year Thursday Night Football deal”
Fox outbidding its competitors for Thursday Night Football makes sense for a few reasons.
The end of net neutrality presents new challenges for sports leagues and media partners as they try to reach millennial consumers.
TV executives have found a new reason for the NFL’s rating dip and apparently it’s oversaturation.
A few months ago, Amazon won the bid to stream 10 Thursday Night Football games. Amazon bid $50 million for the right to stream games on Amazon Prime.… Read more “Amazon’s Thursday Night Football could change content distribution”