College football media weeks have taken over July.
Bowl games paid more than a half billion dollars to college football conferences and schools last season.
USA TODAY Sports on college football recruiting, which is about to enter new territory in the next year.
USA TODAY Sports on why two conference rivals have scheduled future non-conference football games.
The first College Football Playoff set records for cable TV ratings, indicating a bright business future for the series.
Four sports industry stakeholders share their perspectives on the business of college football.