Puma is entering the sneaker wars with rookies and Jay-Z.
Today it was announced that four NCAA coaches, members of Adidas corporate leadership, agents, and financial advisors were charged with bribery, fraud and conspiracy. If that sounds bad,… Read more “FBI NCAA basketball bribery investigation could have effect at almost every level of basketball”
The NBA season starts tonight, here
Adidas is ramping up its recruitment of players and using Kanye West to help sell shoes.
Adidas partnering with Dalian Wanda Group is a mutually beneficial business relationship.
If Derrick Rose was traded a few years ago it would’ve been big news. Now it’s a bit of an afterthought, which indicates his marketing power is waning.